Environment as a Seasonal Concept
Herderin does not tend to the seasons of fashion, but rather the calls from the Earth. We hold deep consideration for the immediate challenges presented by excess human activity and consumption.
At the same time, Herderin was founded by a sociologist. Our goal is to consider the emotional and social impact of clothing, and to incorporate our understandings into our practice.
Organic & Sustainable Textiles
The majority of our textiles are grown and processed in the US, and are certified organic with full ethical and environmental standards. Our wool is sourced from the Rocky Mountains, our organic cotton from New Mexico and Texas. The majority of our textiles are woven and knit in The Carolina's. Our focus is on advancing climate, human, animal and plant health.
When elastic is found in the waistband and other areas of our garments, rest assured that is not synthetic lycra. We use an organic cotton / rubber blend natural elastic, which is biodegradable and natural.
We use Sewpure™, GOTS certified, organic cotton thread.
Droughts are a recurring feature of California’s climate and are becoming increasingly severe due to climate change. As a result, we sparingly dye our garments to preserve water for essential needs.
When we dye, we use only non-toxic eco- and plant-based dyes, and work in small batches.
Our textiles use an efficient and minimal amount of water, and our Hemp is noteworthy for being soil-regenerative.
People and the environment do better when garments are made to be enjoyed despite changes to their bodies.
One of our approaches to sustainability is pragmatism in flexible sizing.
Built into the design of our collection, every garment is made to expand and contract; creating balanced proportions and sculptural framings of the human form without compromise.
Our garments contain zero hardware (e.g., zippers or buttons). We believe that these features create limitations.
A button and zip closure is finite and has one answer. The individual is either 'just right', or at other times may be 'too big' or 'too small' for the garment to fit comfortably.
Emotionally, clothing should reinforce freedom in how its experienced on the body. This is the goal of our work.
Independently Made in California
Herderin is based in San Rafael, California. We sew every garment in an airy, open studio surrounded by eucalyptus, pine and oak trees. We keep our studio clean, minimal and peaceful; most importantly, positive and accepting.
We are a factory-free brand with minimal-to zero outsourcing.
We design every garment the old-fashion way by hand using real-life fittings, as opposed to the industry standard of digitizing the entire process.
We are not a fashion brand
Herderin is an empathic design house for clothing with a dedication to the health of the environment and human life.
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Herderin is a Fibershed producer and co-op member.